Alternatives to Adenty

Your data warehouse is your source for truth about customer data. Hightouch syncs these data to the tools your business relies on. Your sales, marketing, customer success and customer service teams will have a 360@ view on the customer through the tools they trust. Eliminate tedious data requests. Hightouch operationalizes data warehouses to make analytics real. Better data can drive growth. Personalized campaigns can be run across all channels, including email, push, ads, and social media. You don't need engineering favors to iterate. Improved data can increase revenue. Target leads with custom PQL or MQL models. Sync one view of the customer with your CRM. Better data will prevent churn. Your CS CRMs should have a 360-degree view of your customers. You can use customer data to identify customers at risk. Your data warehouse contains all of your data. Analytics is just the beginning. Hightouch makes your data warehouse operational by empowering you with SQL to sync data to any SaaS platform.

Founded in 2011, Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven app marketers. We empower marketers to measure what matters with tools that deliver better insights and actionable data in one operational platform. App marketers can map their growth journey with Kochava, leveraging mobile measurement partner (MMP) services, a next-generation marketing mix modeling (MMM) SaaS platform, and a premium platform for search ads automation and app store optimization (ASO). Kochava's MMM SaaS and search ads automation/ASO platforms work with advertisers using Kochava or any other mobile measurement partner. Kochava hosts a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem. Headquartered in Sandpoint, ID, the company has offices globally.

Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Using Twilio Segment, companies can collect, unify and route their customer data into any system. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.

Tealium Customer Data hub is an advanced platform that unifies, manages, and activates customer data across multiple touchpoints and channels. It allows businesses to create a real-time, cohesive view of their customers by integrating data from mobile apps, websites, and other digital sources. This centralized data center empowers organizations to deliver customized experiences, optimize marketing strategy, and enhance customer interaction. Tealium Customer Data Hub offers robust features such as data collection, audience segmentation and real-time orchestration of data. This allows businesses to transform raw data into actionable insight, driving more effective interactions with customers and improved business outcomes.

Tie is a modern website visitor identification and data enrichment platform designed to unlock more value from existing traffic. It helps marketers de-anonymize their most important visitors by revealing verified contact and demographic data. Unlike legacy tools, Tie allows brands to choose who to identify from up to 90% of website traffic. Marketers can prioritize high-intent actions such as cart abandonment, repeat visits, or product views. The platform offers multiple match algorithms to fine-tune lead quality, volume, and email deliverability. Tie integrates seamlessly with email platforms, ad tools, and CRM systems for real-time activation. Privacy is built into the core, with compliant data sources and explicit opt-in requirements. Tie empowers brands to grow email lists, recover abandoned carts, and increase lifetime value. It helps companies move from renting audiences to owning them. Tie turns traffic into predictable revenue growth.

LayerFive employs innovative AI technology that is currently patent-pending to identify consumer identities across a wide range of enterprise data sources, both online, such as websites and mobile applications, and offline, including CRM systems, loyalty programs, and order management systems, thereby creating a cohesive consumer profile. This foundational platform enhances marketing return on investment by more than double through its omni-channel attribution and consumer journey analytics capabilities, which are integral to the 360 Marketing Analytics product. Furthermore, LayerFive aids businesses in adhering to data privacy laws like GDPR and CCPA by providing consumers with direct access to their profiles for self-managed privacy compliance, resulting in significant cost savings and minimizing the risk of regulatory breaches. The technology utilizes both deterministic and patent-pending probabilistic methods to integrate consumer data from all enterprise sources seamlessly. Additionally, LayerFive's first-party tagging system captures high-quality data from enterprise websites without compromising data integrity due to the decline of third-party cookies, ensuring that businesses can still derive valuable insights from their data assets. Ultimately, this approach not only maximizes marketing effectiveness but also fosters trust with consumers by prioritizing their privacy and data security.

Acquire email addresses, physical locations, and device information for effective real-time retargeting strategies. Expand your email database by gathering additional first-party data and utilizing readily available audiences to enhance the profitability of your online marketing efforts. Capture all the high-intent traffic on your website that fails to convert into sales. Create high-intent, ad-ready audiences designed specifically for your target buyer persona. Implementing multi-channel retargeting significantly enhances the worth of every visitor to your site. By harnessing the capabilities of email, advertisements, and postcards, you can convert visitors in an unprecedented timeframe. Utilize automated email sequences through your chosen email marketing service to optimize engagement. Programmatically re-engage more visitors across countless websites to ensure they remain connected. Make it easy for potential buyers to interact with your brand from the comfort of their own homes. Ensure that no customer is ever lost again by reactivating them on-demand and increasing the lifetime value of each client, even in instances where direct communication is impossible. When an email from a customer bounces, Opensend promptly substitutes the undeliverable entry with an active email address, ensuring your marketing efforts continue smoothly. This seamless process allows for constant engagement with your audience, ultimately leading to better retention rates.

Our retention strategies are designed to enhance audience expansion, recover lost revenues from abandonment, and reactivate disengaged customers across various platforms. Consider the scenario where Jane Doe subscribes to your mailing list using her work laptop, yet later that evening, she browses your website on her mobile device, adds items to her cart, but ultimately decides not to complete her purchase. In this case, you can't initiate an abandoned cart recovery flow because Jane's mobile access is not identifiable to you. Such instances of unidentified abandoners could account for as much as ten times the potential revenue that has now slipped through the cracks. With Retention.com’s Reclaim solution, you can tap into our top-tier Identity Resolution technology, which can boost your SMS and Email revenue from Browse, Product, and Cart Abandonment flows by as much as 10 times. The onboarding process is straightforward and quick, allowing you to implement the system within hours rather than stretching it over months. Furthermore, there are no unnecessary managed services, just the essential technology that empowers you to effectively scale your abandonment flows, ensuring a reliable and effortless return on investment. By employing this innovative approach, you can significantly enhance your overall customer engagement and retention efforts.

ONEcount is a customer-data platform (CDP), which combines a complete Marketing Activation Platform with a tightly integrated stack. ONEcount leverages a rich history of identity resolution, data consolidation, advanced identification and targeting tools. It streamlines the tech stack while delivering a simple-to manage ecosystem. The system includes aggregated dashboards, cross tactic visualizations, secure third party data feeds/ETL engine and built-in email marketing capabilities. It also features advertising integrations, single sign-on capabilities, social and social media capabilities, and a host other tools to facilitate cross-sell/upsell initiatives, increase sales, and personal 1-to-1 messaging.

Revolutionize your omnichannel media effectiveness through the latest advancements in identity-centric marketing capabilities. TruAudience™ empowers marketing and measurement that are driven by data, offering a comprehensive suite of privacy-focused identity resolution, data enhancement, audience targeting, and sophisticated analytics solutions. Elevate your data strategy with a powerful, all-encompassing identity source that allows you to reach and interact with audiences effortlessly across every marketing channel. Continuously assess and enhance the effectiveness of your marketing expenditures to maximize returns. TruAudience integrates your data, teams, and marketing platforms via a unified identity graph, leading to improved results. This enables more precise audience targeting and personalized interactions across both paid and owned media. Optimize your media budget allocation, redefine audience targets, and refine creative and publisher placements to achieve your marketing goals more effectively. By leveraging these innovative tools, your marketing strategy can achieve unprecedented levels of efficiency and effectiveness.

Discover how to effectively enhance the return on every dollar spent in your marketing initiatives by utilizing identity resolution alongside a comprehensive digital marketing optimization solution that spans from activation to attribution. Elevate the value you bring to your business by enhancing your real-time performance marketing through the integration of attribution and activation within a unified workspace. Our streamlined workflows, featured in our all-in-one toolset, will significantly speed up your insights into activation timelines. With our solution, you can eliminate identity-related challenges throughout your customer journey, as we synchronize all your data at the individual user level, whether it involves interactions from digital campaigns, cross-device paths, or in-store purchases. Benefit from heightened accuracy in your audience targeting, empowering you to launch more successful marketing campaigns on your media platforms. Save time in orchestrating your activations thanks to our automation capabilities, allowing you to focus on strategic decisions. Make informed choices about the media platforms where you allocate your investments, ensuring maximum effectiveness in your marketing efforts. Additionally, by utilizing these optimized strategies, you can anticipate a noticeable increase in overall campaign efficiency.

Connect your data, segment your audience, provide seamless experiences, and track your success easily. No-code integrations allow you to integrate data from finance, marketing, sales, support, and product into one customer profile. This will reveal the actions that are most important to your business. Segmentation is a powerful tool that allows you to target audiences using any combination of demographic, firmographic and behavioral data as well as transactional data. The right message to the right person at the right moment, the right time. Hyper-personalized omnichannel experiences that connect with your audience across the entire customer journey are a great way to connect with them. Intelligent automation that feels human. Data should make decisions easier, not more difficult. Your entire team can make data-driven decisions by using visual analytics and reports that provide insight, while custom dashboards keep you on track.

CustomerLabs CDP, a cloud-based digital marketing platform, helps agencies, SaaS, and Ecommerce marketers track, identify segment, sync, sync, and analyze their customer data. The platform allows marketers to create personalized campaigns across channels and without any developer dependency. Track and collect customer data from your website, app CRM, email, service, and offline channels. Identity resolution allows you to map anonymous users across platforms and gain a 360-degree view of your customers. To trigger timely messages across channels, create customer segments based upon behavior, demographics, and user traits. This customer data can be seamlessly synchronized with your existing marketing tools, such as Google Analytics and Google Adwords. CustomerLabs CDP allows you to capture accurate customer data and support your marketing decisions.

BridgeLogic offers a comprehensive platform for WiFi marketing, analytics, and advertising tailored for physical venues. Leveraging an existing WiFi network, the platform delivers real-time insights into customer demographics and social behaviors, gathering information such as names, ages, genders, social interests, contact details, and visit patterns, including foot traffic and duration of stay. This enables businesses to enhance loyalty programs, accumulate valuable customer data, and explore new revenue streams through detailed venue analytics and guest intelligence. With robust marketing automation features, businesses can effectively engage with their clientele, sending mobile coupons, exclusive promotions, email newsletters, and other timely offers even after customers have left the store. By understanding who their most dedicated patrons are through in-depth analytics and reporting, businesses can tailor their strategies for better engagement. This solution is applicable across diverse sectors, from coffee shops to car dealerships and sports stadiums. Ultimately, BridgeLogic empowers physical locations to turn customer insights into actionable marketing strategies that drive growth and customer loyalty.

Designed for accurate and scalable identity resolution, Amperity's platform fulfills the need for a comprehensive customer 360 foundation. By introducing an innovative method for large-scale identity resolution, discover how we have transformed the way brands utilize customer data effectively. Convert unrefined customer information into a driving force that enhances your organization across marketing, analytics, and IT functions. Eliminate the hassles of data manipulation and complex queries. Provide precise, impactful insights consistently throughout your organization. With speed, scalability, and security, our platform can easily manage extensive datasets while upholding user privacy. Our skilled teams collaborate with you to achieve up to a 10X return on your investment. This customer data platform is designed for the entire organization, catering to all users and integrating seamlessly with various tools. Our methodology clarifies disorganized data and allows you to leverage it quickly. With our industry-leading support and guidance, you can trust in our patented, AI-driven Customer 360 solution to maximize your data potential. In this way, organizations can stay ahead of their competitors while making data-driven decisions that foster growth.

DataShopper serves as an effective retargeting solution designed to transform unidentified website visitors into potential leads. Its offerings, including visitor identification, tailored retargeting strategies, and seamless API integration, enhance conversion rates significantly, achieving results that are ten times more cost-efficient compared to conventional advertising methods. By leveraging these innovative features, businesses can maximize their marketing efforts and improve ROI.

Lexer is the Customer Data & Experience Platform helping brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more drive incremental sales from improved customer engagement. As the only CDP built specifically for retail, Lexer combines your customer data from any system into a single view of the customer and enriches it with predictive analytics, third-party data, and custom surveys. As your all-in-one hub for marketing, ecommerce, retail, and service, Lexer enables every team to independently gain customer insights, segment audiences, orchestrate personalized campaigns, improve service, and measure performance against key metrics and business KPIs. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. Lexer has: > Driven 15x higher campaign revenue than benchmarks [Rip Curl] > Delivered 600% ROI for total campaign performance [Wondercide] > Decreased acquisition costs by 50% [Black Diamond] > Increased revenue from paid channels by 5x [Brand Collective] > Improved email engagement up to 270% [Harris Scarfe]

Zeotap is a Customer Intelligence Platform, (CIP). It helps companies better understand their customers to predict their behavior and make more meaningful investments. Our platform allows brands to leverage a core of first-party data to win new clients and grow their customer base. Our modules are independent but integrate and include customer data unification, identity resolution (including in data clean rooms), enrichment, modeling, and activation to more than 100 partners in the marketing ecosystem. Gartner has named us a "Cool Vendor" in 2020 and AdExchanger the "Best Data-Enabling Technology” in 2019. Our platform meets the highest standards for enterprise data privacy and security, including ISO 27001 and CSA STAR. We serve top brands, publishers, and agencies in more than a dozen countries in Europe and North America. Zeotap is also a founding member of ID+, an initiative for universal marketing ID.

SALESmanago solutions cover all key challenges of modern eCommerce business, identifies people visiting your website, analyzes their online behaviour and transactions, and uses its AI hyper-personalization engine to improve the Customer Experience and deliver perfectly tailored offers during a complete customer lifecycle in all marketing channels. It is a non-code software that is accessible to all companies and easy to integrate. Each user receives full support through educational materials and assistance from Customer Success advisors. You can find the right solution for you among a range of SALESmanago options. Unique AI-driven features we deliver: Full website personalization Dynamic 1-to-1 email marketing Multichannel abandoned cart recovery AI-powered product recommendations across all channels Loyalty programs Search Engine Turbocharger, Progressive profiling ABX Testing engine eCommerce Dashboard Workflow Generator and 650 additional features that are dedicated to eCommerce and B2C businesses.

Your modern data warehouse can be used to drive customer engagement and cross channel marketing. This opens up new opportunities for personalized, timely, and relevant messaging that produces real results. You should use all data, not just the ones you've copied to your cloud marketing. Reduce wasteful spending and send more messages across channels. MessageGears stores your data in the same format it is in, so you can get a full suite enterprise marketing tools at a fraction of the cost of a traditional marketing cloud. Segment by MessageGears combines the power and ease of a drag-and-drop segment creator with a segmentation engine that is as fast as your data warehouse. MessageGears Message lets you use any data available in any format to personalize messages for each customer at a scale other email marketing services can't.

SERA, short for Site Email Retargeting Advantage, is an innovative and proprietary process currently pending patent approval that empowers marketing clients to pinpoint the email addresses of their website visitors by aligning that traffic with TrySERA’s exclusive database. Consequently, even individuals who did not finalize a purchase or complete any Request For Information forms can still be identified. This cutting-edge solution represents a new era in web retargeting, as it allows you to possess the data linked to our database. While platforms like Facebook or Google may provide email lists for their users, they typically do not share this information with you. With SERA, we can match traffic to our database and offer you this crucial information at a fraction of the cost of traditional clicks. As a result, you can engage in remarketing efforts as frequently as desired, all without incurring additional expenses to a retargeting company, since you retain ownership of the data! This unique advantage positions you to optimize your marketing strategies effectively and efficiently.

VentiveIQ has created an independent, open data platform that specializes in cookieless identity resolution, onboarding first-party data, and enhancing audience marketing strategies. For businesses grappling with issues like cookie expiration, the complexities of omnichannel activation, or the increasing costs associated with data, VentiveIQ simplifies the process of data integration, audience targeting, and outcome analysis. It equips AdTech companies, publishers, and agencies with essential tools and resources to formulate enduring strategies for identity resolution and engaging with their audiences. By utilizing our innovative solutions, these organizations can not only navigate the challenges posed by cookie deprecation and rising data costs, but also excel in their marketing endeavors. Our mission is to facilitate effortless omnichannel activation, thus enabling businesses to effectively reach and connect with their target audience on various platforms. Ultimately, VentiveIQ aims to empower its clients to adapt and flourish in an ever-evolving digital landscape.

Thrivify serves as a comprehensive digital platform for customer verification and audience activation, empowering online businesses and ecommerce retailers to convert confirmed visitors into real-time revenue by integrating verified audiences, zero-party data collection, and on-site activation functionalities into one cohesive system. This platform allows businesses to design tailored verification portals that gather verified customer identities and preferences prior to granting access to exclusive offers, gated content, or promotional deals, thereby providing brands with reliable first-party and zero-party data instead of relying on anonymous or cookie-based tracking methods. Through Thrivify’s streamlined process, visitors can quickly confirm their information on the site and instantly receive personalized offers or incentives, which enhances engagement and conversion rates while simultaneously elevating data quality for more effective segmentation and targeting. By utilizing such innovative tools, businesses can not only improve their marketing strategies but also foster stronger relationships with their customers.

NBCUniversal One Platform™ offers high-quality content that captivates viewers, shapes cultural trends, and cultivates dedicated fanbases globally. With our compelling and varied narratives, we engage almost 700 million adults each month*, providing our advertising partners the opportunity to link with top-tier content and target their ideal audience across multiple devices. This extensive reach not only enhances brand visibility but also fosters deeper connections with consumers.

Linkjoy's URL Retargeting, Linkin Bio, Curated Pages and URL Retargeting help you increase brand awareness, generate more leads, and re-target one-time visitors. You can power up your Instagram posts and get your followers where they need to go. To get more from your Ads, you can shorten URLs and run scripts. In minutes, you can create micro-landing pages. You can create portfolios, generate leads, or redirect your followers. In minutes, create mobile first pages with the most important links. Get better analytics by retargeting visitors. Make Instagram your store. Each post can be linked directly to your products. Track visitors who visit your site for the first time and retarget them to increase your ROI. You can also share and curate content from third parties. Create branded short links and link stories to each of your posts.

Addrelevance offers enhanced retargeting capabilities, achieving a remarkable increase of over 50% in click-through rates for display ads, improved efficiency in branded content, higher conversion rates, and more effective email or subscription campaigns. This innovative data solution, driven by artificial intelligence, provides precise insights into the buying profiles of individual users who visit websites. By analyzing which value propositions and calls to action resonate with each user, it facilitates the delivery of the most tailored advertisements or content. The implementation process is quick and straightforward, allowing for immediate benefits. Our system captures the unique behavioral data of every visitor to a site, enabling our algorithm to forecast the decision-making profiles of these visitors accurately. Consequently, our clients can present the most pertinent ads or content based on our sophisticated predictions. In this competitive landscape, you are a sales director at a publishing house striving to optimize your digital advertising revenue while being an experienced marketer determined to enhance your retargeting, email, and personalization campaigns. As a campaign manager focused on achieving the same volume of leads with a reduced budget, leveraging this advanced solution can significantly improve your outcomes and efficiency.

Monitor your clicks and conversion metrics, gather leads, and create web pages for your affiliate products all from a single platform, requiring no coding skills. By employing A/B testing, you will enhance your conversion rates and gain insights into what strategies are effective for other affiliates within your niche through their statistics. Many brands, online marketers, and agencies rely on this solution to utilize optimized branded links for inbound marketing, resulting in improved outcomes and conversions. RetargetKit serves as a comprehensive marketing tool designed to elevate website traffic, validate leads and sales, while fostering a robust connection with your Instagram and TikTok audiences. Additionally, you can significantly boost your click-through rates by incorporating embedded video and audio into your calls-to-action, and connect to over 1,000 third-party services via the Custom Widget feature. Leverage RetargetKit to gather verified leads through social signups that comply with GDPR and cookie consent regulations. Furthermore, you can easily integrate your existing leads with your CRM or autoresponder using Zapier or Webhook, streamlining your marketing efforts and enhancing your outreach. This powerful platform ultimately empowers you to optimize your digital marketing strategy effectively.

Identity resolution refers to the practice of linking various identifiers from multiple devices and touchpoints to create a cohesive, enduring profile for individuals. In today's digital landscape, organizations face significant challenges when they cannot recognize and interact with consumers meaningfully across different channels. A large proportion of online users fail to log in or authenticate, leading to missed chances to engage with potential customers. The objective is to craft a comprehensive understanding of the customer, encompassing their digital identifiers and brand interactions, ultimately transforming this knowledge into an exceptional customer experience. This urgency intensifies as marketers brace for the anticipated end of third-party cookies. We have created a distinctive and highly reliable identity graph that operates solely on deterministic principles and is scalable. Our mission is to empower businesses to effectively identify and engage with audiences across various channels and devices on a large scale, ensuring they don't miss out on valuable interactions. By enhancing identity resolution, companies can foster stronger relationships with consumers and optimize their marketing strategies.

Senzing® entity resolution API software provides the most advanced, affordable, and easy-to-use data matching and relationship detection capabilities available. With Senzing software, you can automatically resolve records about people, organizations and their relationships in real time as new data is received. The highly accurate and complete views Senzing software delivers allow you to reduce costs and enable new revenue opportunities. Senzing provides a set of libraries that that can be deployed on premises or in the cloud, in a variety of ways, depending on your architecture and environment requirements. Data remains in your ecosystem and never flows to Senzing, Inc. Minimal data preparation is required when and no tuning, training or entity resolution experts are needed. A free proof of concept can be completed in about six hours on AWS or bare metal. You can try the Senzing API on up to 100K records for free.

AdMonks can help you reclaim 98% of the visitors to your store who leave without making a purchase. Boost your sales by utilizing powerful dynamic advertisements on platforms like Facebook and Instagram. You can employ a variety of product catalogs, including regular, lifestyle, and review-based options. Let AdMonks take charge of your retargeting efforts to combat cart abandonment effectively. By partnering with AdMonks, you can enhance your sales, reduce wasted advertising spend, and encourage return visits. Choose your most captivating product images and transform them into an engaging lifestyle experience with visually appealing ads sourced directly from your social media feed! Additionally, it allows for the automatic creation of custom video ads generated from your product images. Visitors to your site will receive ads featuring the specific products they were interested in, ensuring maximum effectiveness. With integration of the Loox app, you can also showcase your products alongside the best reviews from customers. Setting up your Facebook campaign is straightforward; simply determine the campaign duration, adjust the ad frequency, and eliminate accidental or bouncing visitors. AdMonks efficiently generates remarketing audiences and curates relevant products for display in dynamic advertisements. This innovative approach not only streamlines your marketing efforts but also enhances customer engagement and drives conversions.

BDEX Omni IQ uses AI to help you find more customers just like your ideal clients. The BDEX Identity Graph, uses a vast network of SDKs, app publishers, and primary data sources to help companies identify consumers across all channels. It authenticates over 470 million hashed email-MAID-IP matches linked to 113M households across the US each month. BDEX is the only identity platform that guarantees all IDs are linked to real people and removes all IDs linked to bots, click farms, and other forms of ad fraud, as well as all temporary IDs due to Apple's ATT/DoNotTrack. Nominated as the top Identity Technology by AdExchanger, BDEX can help you improve your targeting and reach more customers.

Pixela serves as a URL shortening service that integrates a retargeting pixel into every link you create. By enhancing every shared link with these retargeting pixels, you can effectively reconnect with users who clicked your links across platforms like Facebook, Twitter, Google, and LinkedIn ads. Essentially, after a visitor accesses your website, you can re-engage them with focused advertising through these channels, facilitating easier monetization and more seamless transitions throughout the customer journey. This tool is ideal for Amazon sellers, digital marketing agencies, and influencers alike, enabling them to drive traffic to their websites by sharing links with prospective clients while simultaneously capturing user data. With this information, you can conduct detailed analyses and execute hyper-targeted remarketing campaigns across a variety of platforms, including Facebook, Twitter, Google, and LinkedIn Ads. Additionally, Pixela ensures full compliance with GDPR regulations, making it a reliable choice for marketers. By utilizing Pixela, you not only optimize your marketing efforts but also enhance your understanding of user behavior.

A retargeting traffic platform designed to bring your customers back can significantly boost conversions and lifetime value (LTV). This platform enables the collection of audiences through both post-click and post-view methods, along with offering integration support, advanced segmentation, and compatibility with various traffic formats and integration types. ADMY Retargeting serves as a comprehensive software solution that facilitates the gathering, categorization, and re-engagement of users via retargeting and programmatic media buying. With our tool, you can efficiently collect audiences directly from your product's website and deliver personalized advertisements tailored to each user. This method ensures that customers receive ads specifically aligned with their interests and behaviors. Create varied audience segments based on their engagement levels and stages of interaction with your product, allowing you to revive inactive users while simultaneously drawing in new ones. Key functionalities include audience collection via pixel tracking from any page of your site or through server-to-server postback, segmentation by engagement levels and user interests, automatic ad display to the appropriate users, the ability to locate users across all ad networks and platforms, and custom reporting to analyze campaign outcomes. This robust solution empowers businesses to optimize their advertising strategies effectively.

Velocidi is an e-commerce marketing solution that provides first-party audience solutions. Velocidi is used by brands and agencies to automatically segment their first-party audiences on major platforms for strategic marketing. Velocidi's award winning technology uses machine learning to predict customer behavior, creating highly targeted segments for campaigns that maximize revenue growth.

Lifesight is a unified marketing measurement platform that helps marketers move away from inaccurate attribution that leads to misallocated budgets & wasted ad spend. Lifesight leverages modern measurement techniques like marketing mix modeling, incrementality testing & causal attribution to help them make better decisions that result in sustainable & profitable growth. Our core features: Data centralization & operationalization: Eliminate data silos, data quality issues and inconsistencies so you get the right insights every time. Marketing effectiveness measurement: Measure the true causal impact of online and offline marketing on all sales so you can make the right decisions. Planning, forecasting & optimization: Achieve your marketing goals with predictability & confidence with AI-powered insights. Marketing intelligence & analytics: Navigate your way to profitable growth by blending marketing & finance to deliver continuous improvements. Lifesight offers full-funnel measurement for every industry: Ecommerce, Retail, Agencies, gaming, entertainment, B2B SaaS and Travel & lifestyle. Learn more at lifesight.io

Accurately recognizing website visitors is essential for effective people-centric marketing strategies. Once visitors are identified, valuable information regarding their interests and preferences can be collected and converted into actionable consumer insights. These insights facilitate personalized interactions that not only enhance return on investment but also foster strong customer relationships. 4Cite stands out as the leader in connecting website visits to individual identities, allowing for the collection of extensive person-based data. Unlike other offerings, the data capture layer provided by 4Cite is entirely configured and overseen by the company, simplifying the onboarding process and ensuring users can utilize the programs without ongoing maintenance. Our innovative tagging system, OneTag, captures comprehensive data related to all website interactions and email engagement, requiring no setup from clients. Additionally, our data collection encompasses supporting elements such as email status, details from the product catalog, and transaction-related signals, providing a holistic view of consumer behavior. This robust approach empowers businesses to make informed decisions based on a complete understanding of their customers' journeys.

BritePool offers advertisers targeted identity solutions that are precise and frequency-controlled, eliminating the need for third-party cookies. This service specializes in identity resolution and verification for both advertisers and publishers alike. In addition to precise targeting, BritePool ensures accurate attribution for every ad delivered, enhancing the overall effectiveness of advertising campaigns. By combining accurate identity targeting with reliable measurement for each ad impression, BritePool supports a seamless advertising experience. Their seasoned team has cultivated extensive technologies and partnerships throughout the programmatic landscape, driving increased value for both advertisers and web publishers. As cookies become obsolete, BritePool empowers marketers with ongoing identity management that spans the entire customer journey. Furthermore, BritePool also helps web publishers unlock new sources of high-CPM ad revenue through its persistent identity management capabilities. This innovative approach not only enhances the effectiveness of ad campaigns but also fosters stronger connections between brands and consumers.

Leading brands must find new ways to engage and acquire consumers in a privacy-forward future, as third-party cookies have been eliminated. ZineOne is a leading-edge Real Time Marketing Platform using sophisticated ML models. It scores and adjusts every site visitor's experience at any given moment, regardless of anonymity or known, without storing any PII information. ZineOne technology is used by top brands in retail, ecommerce, hospitality and banking to increase site visitor conversions and track the exact monthly revenue lift contribution.

ADXL serves as a comprehensive digital marketing automation solution that enhances campaign management across various platforms, including Google, Facebook, Instagram, TikTok, Twitter, and LinkedIn. By leveraging innovative AI algorithms, it delivers sophisticated strategies designed to boost sales and generate leads while effectively reducing costs and saving time. Companies can engage with customers at optimal moments for conversion, fostering a seamless path to success. The platform features centralized instant lead ads, AI-enhanced ad copy, automated retargeting, and effortless cross-channel targeting, all designed for user convenience. With a variety of pre-optimized campaign formats available, ADXL supports objectives such as raising brand awareness, selling products online, generating leads, increasing website visits, and driving foot traffic. Additionally, it simplifies website tracking management without the need for technical assistance, enabling businesses to effortlessly monitor and evaluate their campaign performance. Ultimately, ADXL empowers marketers to focus on growth while minimizing the complexities of digital advertising.

Matchbook serves as an innovative identity enhancement platform designed for advertisers and marketers, enabling them to correlate first-party data with fresh digital signals to improve their reach across multiple devices, optimize retargeting efforts, and enhance the accuracy of online-offline attribution. By leveraging vast amounts of aggregated, consented data derived from locations, IP addresses, and Mobile Advertising IDs (MAIDs), it creates precise identifier databases that facilitate the connection of physical locations with IPs and MAIDs, while also integrating additional spatial indices such as postal codes or geohashes. This powerful tool supports a variety of applications, including targeted advertising on connected TV (CTV/OTT), effective cross-software targeting and retargeting, account-based marketing strategies, evaluating campaign performance, enhancing identity graphs, and broadening audience reach beyond the confines of first-party data. Furthermore, Matchbook offers customizable matching parameters and historical context options, empowering clients to refine and personalize their results according to specific strategies and goals. As a result, advertisers can achieve a more cohesive and effective marketing approach across different channels.

Find out exactly who's visiting your website with LeadPost. Gain access to a rich database of prospective customers' names, contact information, and more, all achieved with the slightest of effort from your end. With LeadPost, the power to engage and convert is at your fingertips! Our unique retargeting system serves as your personal bridge to the identified leads. Send tailor-made marketing messages that resonate with your leads, enhancing engagement, and most importantly, driving conversions like never before. LeadPost has received an outpouring of accolades from diverse sectors, including Health & Wellness, Advertising, and E-Learning, for its remarkable precision, outstanding value-for-money, and transformative impact on conversion rates.

Create links that effectively convert visitors into customers by leveraging sophisticated customer tracking data along with reliable branding that fosters automatic trust. Gain insights into your audience and evaluate how well your links are performing. Enhance your retargeting efforts by incorporating tracking pixels into your links and tailor redirection based on factors such as location, device, or language preference. Implement marketing campaigns that are limited by time or number of clicks to create urgency. Protect your links from unauthorized access with the option to set passwords. Personalize your links using custom domains and aliases for a unique touch. When users see branded links, they are more likely to recognize your brand, which builds trust and boosts your click-through rates. Dive deep into audience analysis with our comprehensive statistics, which allow you to better understand link performance, all while ensuring compliance with GDPR, CCPA, and PECR regulations. By branding your links with your own domains, you can enjoy an increase in your click-through rates of up to 35%, ultimately leading to greater engagement and sales. In the competitive digital landscape, establishing a strong and recognizable online presence is key to attracting and retaining customers.

Unlock strategic growth with MixRank, a premier data intelligence platform. We meticulously gather and refine massive datasets covering professionals, companies, and job posts, equipping various industries with the insights needed for superior decision-making. Leading sales and martech platforms, recruitment and ATS providers, VCs, PE firms, and B2B companies trust our platform for its high-quality, constantly updated data that fuels competitive insights and accelerates growth. Gain a complete picture of talent, market dynamics, and business opportunities to optimize your talent acquisition, precisely assess market potential, and confidently make investment decisions. MixRank further extends its capabilities with a powerful Mobile Apps & SDK Data API and Web Platform, specifically designed for sales, marketing, and business intelligence teams. Our Mobile App & SDK Intelligence boasts the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. This empowers top vendors to dramatically grow sales, effectively counter competitors, strategically plan market initiatives, and cultivate stronger customer retention.

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