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Description
Harness the complete capabilities of your customer data through our integrated platform. This solution efficiently gathers information from every interaction point of your customers, encompassing POS systems, online sales, and social media, providing you with a holistic understanding of your audience alongside actionable insights that enable you to implement targeted promotions for improved outcomes. With user-friendly tools, you can design and tailor your own loyalty rules based on various criteria, including visits, purchases, expenditure, and social engagements. Whether you're launching a brand-new program or seeking to refine an existing one, we are dedicated to assisting you in crafting the loyalty experience you aspire to achieve. Additionally, our platform features a flexible segments editor for developing custom audiences, and you can leverage the strength of automation through our advanced AI-driven audience targeting capabilities, which streamlines processes and reduces reliance on extra teams. By utilizing these innovative features, you can enhance customer engagement and retention effectively.
Description
TrueTargeting, the audience targeting platform from Infillion, allows advertisers to connect with cookieless audiences through unique or proprietary data sets. With more than 275 ready-made segments that cover interests, buying intent, location visits, survey answers, and brand loyalty, the platform also provides tools for creating custom audiences. Advertisers can integrate their existing customer data, including CRM, CDP, email, loyalty lists, and point-of-sale information, to develop tailored segments and enhance their reach within a timeframe of 5 to 10 days. TrueTargeting leverages XGraph for immediate scaling, enabling advertisers to engage with users across all devices, impacting over 865 million people in the United States alone. The various audience types available encompass intent-based segments (reflecting recent visits that signify in-market behavior), interest-based segments (related to visits to specific location categories within the previous three to six months), predictive visit segments (which forecast the likelihood of visiting a place in the next month), and survey-based segments (derived from responses that indicate category preferences). Overall, this comprehensive approach helps advertisers effectively target and connect with their desired audiences.
API Access
Has API
API Access
Has API
Integrations
DoubleVerify
Experian Connect
Facebook
Facebook Messenger
Google Chat
Infillion XGraph
Instagram
LiveRamp
Mailchimp
Odoo
Integrations
DoubleVerify
Experian Connect
Facebook
Facebook Messenger
Google Chat
Infillion XGraph
Instagram
LiveRamp
Mailchimp
Odoo
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Genloyal
Founded
2023
Country
United States
Website
www.genloyal.com
Vendor Details
Company Name
Infillion
Founded
2008
Country
United States
Website
infillion.com/data/truetargeting/
Product Features
Customer Loyalty
CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management
