Pricing Navigator Integrations

Affinity Solutions provides a platform for analyzing consumer purchase data to offer insights that help brands, media companies, retailers, banks, and financial institutions gain a comprehensive understanding of real consumer spending habits. This is accomplished by examining over 150 million opted-in credit and debit card accounts, which encompass more than 86 billion transactions and over $4 trillion in spending. Their advanced AI engine, known as Comet, processes raw transaction information, ensuring accuracy by filtering and normalizing data, while integrating various sources to create a cohesive view of consumers. Additionally, it prioritizes privacy through anonymization, enhances datasets with demographic and lifestyle information, categorizes purchases based on brand, channel, and location, and facilitates real-time activation and measurement of insights. The platform features several modules, including Consumer Purchase Insights, Consumer Purchase Lift, Consumer Purchase Audiences, and Card-Linked Engagement, empowering marketers to pinpoint market opportunities, construct prospect and buyer audiences, and connect media impressions to tangible purchase results. This comprehensive approach not only streamlines consumer understanding but also maximizes the effectiveness of marketing strategies.

Comprehensive solutions, from catalog integrity and assortment to seller integration and more. You can gain real-time visibility down to the SKU-level into market share and build a strong reputation. With the right data, you can see the whole picture, predict trends, and streamline investment opportunities. Change is the only constant in eCommerce. Online brands and marketplaces need access to the present. Real-time data is the only way to keep up. Online shopping is now possible in an infinite number of ways. Online shopping is becoming more global. It is crucial to bring together one version of truth in order to be competitive. Cluster is a global network of smart, hardworking, and innovative people who strive to make online businesses successful and make better, more informed decisions. Cluster's mission is to help eCommerce businesses take advantage of digital point–of-sale data and normalized catalogue data for success.