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Description
Surfside offers a comprehensive marketing technology solution that consolidates your first-party data from every customer interaction. This system empowers advertisers to gain deeper insights, effectively target, and assess their strategies for influencing both existing and prospective clients. By incorporating location, purchasing history, and demographic information into your customer profiles, you can develop intricate and exclusive target audiences, setting your media buying apart from standard datasets and third-party audiences. You can roll out personalized and focused campaigns across various connected devices, including desktop computers, mobile phones, tablets, OTT, and CTV. With Surfside's proprietary demand-side platform, we focus on individuals who align with your target demographic and campaign objectives. Retail media allows you to reach consumers precisely at the point of purchase. It serves as a dynamic and impactful advertising avenue, providing brands and retailers with innovative methods to boost sales and shape purchasing decisions. This approach not only enhances customer engagement but also fosters a more personalized shopping experience that resonates with today's consumers.
Description
dunnhumby Sphere has been created to assist retailers in revolutionizing their retail media ventures, aiming for maximum advertising revenue and extensive scalability. This comprehensive platform allows you to significantly refine the complexity of your retail media operations while minimizing costs. With dunnhumby Sphere, your advertising partners gain access to an innovative omnichannel advertising solution that streamlines the shopping process for your customers. It facilitates substantial operational advancements and creates interconnected customer experiences through end-to-end planning, booking, and activation across both mass and personalized channels. Additionally, it offers straightforward access to AI-driven audiences that enable you to anticipate customer purchasing patterns and engage high-intent shoppers precisely when they are ready to make a purchase. The use of standardized measurement KPIs across various channels empowers you to evaluate the genuine influence of advertising efforts on sales, customer loyalty, and overall satisfaction in the long run. By leveraging these insights, retailers can strategically optimize their advertising approaches to foster deeper customer relationships.
API Access
Has API
API Access
Has API
Integrations
Adobe Commerce
Alpine IQ
BLAZE
Cova
Dispense
Dovetail
Dutchie
Flowhub
Greenbits
HubSpot CRM
Integrations
Adobe Commerce
Alpine IQ
BLAZE
Cova
Dispense
Dovetail
Dutchie
Flowhub
Greenbits
HubSpot CRM
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Surfside
Country
United States
Website
surfside.io/home
Vendor Details
Company Name
dunnhumby
Country
United Kingdom
Website
www.dunnhumby.com/retailers/retail-media/dunnhumby-sphere/
Product Features
Cannabis
Administrative / HR Management
Business Management
CRM
Compliance Tracking
Cultivation Management
Delivery Management
Dispensary Management
Distribution
ERP
For Hemp & CBD
Inventory Management / Control
Lab Testing
Manufacturing
Payment Processing
Point of Sale (POS)
Reporting / Analytics
Retail Management
Sales Tracking
Seed to Sale
Supplier Management
Supply Chain Management
Toll Processing
Traceability
eCommerce / Online Ordering
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
