Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
OpenText Core Web Optimization is a comprehensive web personalization and testing platform that enables organizations to craft, test, and launch highly targeted web experiences. Leveraging audience segmentation and advanced targeting, the platform facilitates precise delivery of content that resonates with diverse visitor segments. It offers robust A/B and multivariate testing to optimize user engagement and conversion rates efficiently at scale. Integration with OpenText Web CMS and Google Marketing Platform allows seamless syncing of customer data, enhancing audience differentiation and contextual analytics. The platform supports flexible deployment with both SaaS and managed service options to minimize downtime and maintain service continuity. Teams benefit from detailed custom reporting that tracks visitor behavior, engagement, and conversion, enabling informed decision-making. OpenText Core Web Optimization also delivers tailored experiences across all device types, emphasizing mobile-first optimization through continuous testing. Overall, it empowers marketers and developers to accelerate time to market while maximizing digital marketing ROI.
Description
OpenText Experience Cloud serves as an all-encompassing, adaptable platform for enhancing customer and digital experiences by seamlessly merging media, communications, messaging, customer data, and content management into a single cohesive environment, which allows for individualized interactions throughout the customer journey. This innovative solution empowers organizations to dismantle barriers between their marketing, content, and communication infrastructures, while also modernizing and enhancing their existing technology ecosystems, enabling them to implement experiences according to their specific needs, whether through a complete platform or a selection of modular features. The platform's integration of AI and generative AI tools, particularly through OpenText Experience Aviator, significantly boosts content generation, tailors customer interactions, optimizes workflows, and ensures the provision of pertinent, context-sensitive information to customers across various channels. Additionally, it facilitates comprehensive omnichannel engagement, incorporating email, messaging, web, and rich media, as well as orchestrating customer journeys and managing unified customer data effectively. This versatility ensures that organizations can adapt their strategies as required, ultimately enhancing customer satisfaction and loyalty.
API Access
Has API
API Access
Has API
Integrations
Contentsquare
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
OpenText
Founded
1991
Country
Canada
Website
www.opentext.com/products/core-web-optimization
Vendor Details
Company Name
OpenText
Founded
1991
Country
Canada
Website
www.opentext.com/products/experience-cloud
Product Features
AB Testing
Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor
Personalization
A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization
Website Optimization Tools
Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts
Product Features
Customer Experience
Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis
Experience Management
Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis