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features
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Description

Membrana Media, the largest video advertising company on the Ukrainian market, is a part of the Membrana Media Group. This platform allows websites to be monetized with video ads, personalized solutions and other customized solutions. Membrana Media works actively in Ukraine to ensure that Ukrainian Internet media sites receive a share of the budgets of international advertising networks. The company has worked with top Ukrainian media outlets such as Ukrainska Pravda and Obozrevatel NV. Membrana has helped Ukrainian publishers earn over $1.5 million during the first eight months since its launch. Membrana Media is active in Ukraine, the European Union, and Turkey.

Description

Playmatic serves as a video-advertising solution specifically designed for content and news websites, providing a suite of immersive tools such as interactive elements, micro-site embedding, pop-up alerts and buttons, surveys, embedded forms, checkout capabilities, multi-tiered scenarios, and traditional pre-rolls. The platform boasts a vast network of over 8,000 websites, generating more than 20 million impressions daily. Its effectiveness is striking, as videos produced through this system are remembered 51% more than their non-interactive counterparts, while engagement and brand interactions see a twofold increase, and purchase intent skyrockets by eight times compared to standard pre-rolls. The Engage Video ads (known as Engageroll) lead to up to 30% increased conversions, an impressive 40% boost in brand awareness, and an eightfold rise in viewer involvement compared to regular non-interactive advertisements. Furthermore, Playmatic provides straightforward production and the capability to transform any video into an interactive format, yielding a threefold increase in return on investment and enhanced brand recognition when juxtaposed with traditional advertisements, solidifying its place as a leading force in the advertising landscape. This innovative approach not only captures audience attention but also fosters deeper connections between brands and their consumers.

API Access

Has API

API Access

Has API

Screenshots View All

No images available

Screenshots View All

Integrations

Oracle Moat
Weborama
YouTube

Integrations

Oracle Moat
Weborama
YouTube

Pricing Details

100$
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Membrana Media

Founded

2021

Country

Ukraine

Website

www.membrana.media/

Vendor Details

Company Name

Playmatic

Country

Russia

Website

playmatic.video/

Product Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Product Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

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