Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

In recent years, there has been a significant surge in the volume of consumer data signals. This notable increase highlights the necessity for marketers to effectively integrate various digital and offline identity indicators into a unified framework. Identity graphs, which function as a comprehensive database for this consumer information, have become essential, acting as the definitive source of truth. Infutor’s TrueSource™ Identity Graph stands out as a premier compilation of consumer data and insights that enhances omnichannel engagement, making it both personalized and quantifiably effective. With our secure and privacy-compliant identity graph, you can curate timely and relevant experiences across all channels where consumers interact with your brand. By utilizing our TrueSource™ Identity Graph, you can significantly enhance the value of each interaction with both customers and potential clients. Additionally, Infutor's system allows for the instant verification of consumer identities through an API, ensuring accuracy at the point of data ingestion or during any inbound engagement. This capability not only streamlines your marketing efforts but also fosters deeper connections with your audience.

Description

SmartDX transforms the approach to tracking and recognizing individual audience members from the very first click, enabling the mapping of their journeys across various devices, facilitating contextual omnichannel engagements, and attributing conversions at a highly personalized segment-of-one level. This innovative solution presents a robust alternative to traditional cookies, effectively reducing delays in contextual responses and eliminating lags within customer journeys. It allows for the capture of unique insights related to individual journeys and diverse audience attributes, including device, channel, conversion metrics, offers, and behavioral insights—both implicit and explicit—right at the moment of engagement and at various endpoints. Additionally, SmartDX distinguishes between known and unknown users, resolving the multiple digital identities of each audience member across different channels. By employing progressive profiling throughout interactions and touchpoints, it continuously enhances existing audience profiles, paving the way for customized communications and tailored audience experiences. Moreover, it ensures smooth transitions across omnichannel interactions, providing seamless journeys that are informed by past engagements and preferences. This approach ultimately leads to a more personalized and effective marketing strategy that resonates with individual audience members.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Resulticks
boberdoo

Integrations

Resulticks
boberdoo

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$100 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Infutor TrueSource

Founded

2003

Country

United States

Website

infutor.com/identity-resolution/identity-graph/

Vendor Details

Company Name

SmartDX

Founded

2021

Country

Singapore

Website

www.smartdx.co

Product Features

Product Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Alternatives

Alternatives

MarketingConnect Reviews

MarketingConnect

Experian Marketing Services