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Description

Utilizing insights gathered from numerous surveys among experts in content marketing, we have created a specialized tool tailored for content marketing teams, with features that cater to their specific needs and operational processes. This innovative solution helps pinpoint effective marketing tactics and content that excel in generating conversions, leads, and new visitor engagement. It enables users to determine which types of content yield the best performance, evaluate their content funnel, and identify opportunities for enhancement throughout the various stages of the customer journey. With the aid of AI-driven insights, users can refine their content marketing strategies and make data-informed decisions to boost business outcomes. The tool is meticulously crafted for marketers, ensuring it includes only the essential information they require. Additionally, it streamlines data analysis, making it significantly quicker and simpler. By employing a Markov chain-based model, the tool examines how specific pages influence the likelihood of a website visitor converting into a lead after interacting with those pages, providing deeper insights into user behavior and content effectiveness. This comprehensive approach empowers marketers to optimize their strategies for greater success in a competitive landscape.

Description

Promote your brand through Outbrain's premier publisher network and reach a precisely targeted audience that is highly engaged. While we pinpoint your ideal consumers, you can focus on achieving impactful business outcomes. Outbrain facilitates connections for brands and agencies with a vast segment of the global consumer base that interacts with content across the open web. Enhance your visibility, educate potential customers, and sway them while they are in exploration mode. Drive conversions at the lower end of the funnel such as purchases, app installations, and video views, among other actions. With our platform, you can ensure your content gains visibility, expands your audience, and boosts your online revenue. We serve as a vital element in the technology infrastructure of media companies, enabling them to effectively compete against large platforms for audience growth, interaction, and loyalty. Our years of expertise and commitment to innovation have positioned Outbrain as a leader in recommendation technology, continually enhancing how content of all types and formats is discovered across various devices. Join us to leverage these advancements and optimize your content's reach in an ever-evolving digital landscape.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

AT Internet
Adverity
Black Crow AI
DataChannel
Hevo
Instagram
LinkedIn
Majestic
Meltano
MetaRouter
Mozart Data
Plat
ScaleOps
Singer
SpyOver
TrustCommander
Voluum
Voluum DSP
WordPress
Y42

Integrations

AT Internet
Adverity
Black Crow AI
DataChannel
Hevo
Instagram
LinkedIn
Majestic
Meltano
MetaRouter
Mozart Data
Plat
ScaleOps
Singer
SpyOver
TrustCommander
Voluum
Voluum DSP
WordPress
Y42

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Semrush

Founded

2008

Country

United States

Website

www.semrush.com/impacthero/

Vendor Details

Company Name

Outbrain

Founded

2006

Country

United States

Website

www.outbrain.com

Product Features

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Product Features

Brand Management

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management
Video Management

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

PPC

A/B Testing
Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking
Landing Pages / Web Forms
URL Builder

Alternatives

Alternatives