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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Cakemix pinpoints the exact value of sponsorship assets so that you can build a solid case for your sponsorship, compare deals and support negotiations with data. Cakemix calculates assets from social media ads, digital ads, traditional advertising and on-site assets. Before and after the deal is signed, evaluate the proposals to determine if the brand received the value that was promised. You'll get all the information you need to create a business plan or to be better prepared for negotiations. Use the world's most advanced sponsorship valuation solution to pinpoint the exact value for sponsorship proposals. Cakemix's built-in relevance measurement based on scientific research allows you to instantly assess whether your brand aligns with the property.

Description

Empower your brand to make insightful, data-driven choices by gaining a deep understanding of the key factors that influence sales. Enhance the value of sponsorships, engage and expand your audience base, and convert fans into loyal customers. Nielsen employs a comprehensive survey methodology, large sample sizes, and sophisticated modeling techniques to reveal consumer perceptions and behaviors. Through metrics like ad recall, awareness, and consideration, we assist brands in linking their objectives to actual campaign results. Our carefully crafted survey designs differentiate between control and exposed groups, effectively demonstrating the impact on each brand's key performance indicators. This enables marketers to confidently make swift decisions that can significantly alter public perception of their brands, ultimately leading to improved customer relationships. By harnessing these insights, brands can adapt their strategies in real-time to better meet audience expectations.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

COZYROC SSIS+ Suite
MSIGHTS
Sizmek Ad Suite

Integrations

COZYROC SSIS+ Suite
MSIGHTS
Sizmek Ad Suite

Pricing Details

$25,000
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Elevent

Founded

2013

Country

Canada

Website

elevent.co/software/cakemix/

Vendor Details

Company Name

Nielsen

Country

United States

Website

www.nielsen.com/solutions/marketing-optimization/

Product Features

Product Features

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Alternatives

Spot Reviews

Spot

Elevent

Alternatives

LeadsRx Attribution Reviews

LeadsRx Attribution

LeadsRx, Inc.