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Average Ratings 14 Ratings

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ease
features
design
support

Description

It is the sole demand-side platform that integrates search, social, and site direct functionalities through a unified interface. Basis DSP provides users with access to a comprehensive programmatic ecosystem filled with inventory, audiences, and datasets, along with the capability to plan, purchase, and oversee campaigns effectively. This platform combines end-to-end process automation with programmatic digital media planning and execution. Its seamless interoperability with search, social, and ad server platforms allows media professionals to devise and implement robust digital media strategies. The billing automation feature within Basis DSP simplifies the reconciliation of delivery metrics and streamlines the creation and payment of invoices. Additionally, users can plan, negotiate, and monitor custom private marketplace offerings across a vast array of premium publishers without needing to exit the Basis platform. By leveraging the advanced artificial intelligence engine of Basis, users can enhance campaign outcomes—opting for either algorithmic or machine learning optimizations that automatically interpret data for better decision-making. This all-in-one solution revolutionizes the way media professionals approach campaign management and execution.

Description

We want to usher in a new era of digital media where consumers, content creators and brands can all engage in meaningful and positive ways. Keep up-to-date with industry trends by reading our ad tech blog and programmatic blog. Learn our native advertising tips and tricks. MGID is one the first native performance advertising platforms in the world. It services thousands of publishers and millions of news stories each day. This allows advertisers to target consumer interests without disrupting their online experience. MGID's performance-driven approach ensures that customers' websites are visited by relevant, engaged, and genuinely interested visitors. This increases traffic and revenue, while maintaining the quality and relevance online users demand. MGID was established in 2008 and has been providing quality content distribution to entertainment and lifestyle publishers around the world.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

ASTRAD DSP
CPV Lab Pro
EZmob
Eyeota
Plat
SpyOver
SpyPush
Supermetrics
Voluum

Integrations

ASTRAD DSP
CPV Lab Pro
EZmob
Eyeota
Plat
SpyOver
SpyPush
Supermetrics
Voluum

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Basis

Country

United States

Website

basis.com/technology/dsp/

Vendor Details

Company Name

MGID

Founded

2008

Country

United States

Website

www.mgid.com

Alternatives

Alternatives

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