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Description
Advertisers and agencies can now utilize a comprehensive, all-in-one dashboard that allows for the comparison of ad performance across various channels, enabling them to identify which platforms effectively reach and engage their target audiences without relying on third-party cookies, all while prioritizing privacy. As audiences increasingly consume content across a multitude of devices and channels, the challenge of independent, continuous, and standardized measurement grows, particularly with the impending phase-out of third-party cookies. This complexity makes it more challenging for advertisers and agencies to assess the effectiveness of their advertising spend. AudienceReport consolidates your campaign activities from various channels into a singular, cohesive view, facilitating a clearer understanding of how different strategies contribute to audience reach and engagement. By streamlining this data, advertisers can make more informed decisions, optimizing their budgets for the greatest return on investment. Ultimately, this tool empowers marketers to navigate the evolving landscape of digital advertising with greater confidence and precision.
Description
Innovid is the sole independent omni-channel platform designed specifically for television that integrates advertising, creative, and analytics. This comprehensive platform allows for personalized, served, and measured advertising across various media, including TV, video, display, audio, and social channels, all within a unified system. By leveraging data, Innovid enhances the personalization and effectiveness of ad delivery across the broadest range of market channels, ensuring a seamless connection of all media types and superior advertising experiences throughout the audience journey. Serving a diverse clientele of brands, agencies, and publishers, Innovid operates from more than twelve offices strategically located across the Americas, Europe, and the Asia Pacific region, reinforcing its global presence and reach in the advertising landscape. This innovative approach positions Innovid as a leader in transforming how advertisers engage with audiences in a dynamic and integrated manner.
API Access
Has API
API Access
Has API
Integrations
Celtra
DV Publisher Suite
Facebook
LiveRamp
MINT
MSIGHTS
Mediaocean
Nielsen Marketing Cloud
Oracle Moat
Rivery
Integrations
Celtra
DV Publisher Suite
Facebook
LiveRamp
MINT
MSIGHTS
Mediaocean
Nielsen Marketing Cloud
Oracle Moat
Rivery
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
AudienceProject
Founded
2010
Country
Denmark
Website
www.audienceproject.com/see-the-bigger-picture/
Vendor Details
Company Name
Innovid
Country
United States
Website
www.innovid.com
Product Features
Product Features
Video
Analytics
Brand Overlay
Bulk Uploading
Closed Captions
Mobile Screen Support
Privacy Options
Social Sharing
Video Looping
Video Streaming
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization