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Description
Affinity Answers merges extensive behavioral insights with the largest social dataset globally to validate online activities including browsing, e-commerce, searches, and mobile intent, leading to the creation of custom audiences that surpass purchase-based segments by an impressive average of 55%. Users can specify their target criteria, including desired audiences, timelines, geographic locations, channels, and budget, and will receive tailored audience definitions that come with targeting filters, estimated reach, and unique intent scores within just 1 to 2 business days; after approval, these audiences can be activated on demand-side platforms such as DV360 and The Trade Desk within a span of 7 to 10 days. This system is capable of generating an infinite variety of persona-level segments, including competitive conquest groups (for instance, customers of competitors to USAA), psychographic cohorts (like followers of prominent influencers), groups showing purchase intent (such as enthusiasts of bacon), and audiences focused on topical news (such as readers of political news), all accessible through either an API or a user-friendly web interface. The versatility of Affinity Answers empowers marketers to create highly specialized segments tailored to their specific needs.
Description
IntentData.io focuses on offering intent data at the contact level, which surpasses conventional account-level insights by providing targeted signals for individual buyers. This capability enables marketing and sales teams to connect with prospects who are currently exploring products or services akin to what they offer, leading to an increase in the quality of their leads. Utilizing cutting-edge technology to sift through the open web, IntentData.io delivers some of the most precise and reliable buyer intent signals available, easily integrating into current marketing and sales processes. By harnessing this data, companies can enhance their approach to outreach, reduce the duration of sales cycles, and elevate their conversion rates. Ultimately, this empowers businesses to make more informed decisions and foster stronger customer relationships.
API Access
Has API
API Access
Has API
Integrations
Adobe Marketo Engage
Facebook
Facebook Ads
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
HubSpot Sales Hub
Instagram
Instagram Ads
LinkedIn Ads
Integrations
Adobe Marketo Engage
Facebook
Facebook Ads
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
HubSpot Sales Hub
Instagram
Instagram Ads
LinkedIn Ads
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Affinity Answers
Country
United States
Website
www.affinityanswers.com/data/
Vendor Details
Company Name
IntentData.io
Founded
2019
Country
United States
Website
www.intentdata.io
Product Features
Buyer Intent
B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring
Product Features
Buyer Intent
B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring