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Description
Adobe Real-Time CDP is an enterprise customer data platform designed to centralize and activate customer information in real time. It unifies data from multiple online and offline sources, including known and anonymous interactions, into comprehensive customer and account profiles. Built on Adobe Experience Platform, it enables marketers to create dynamic audience segments for B2B and B2C campaigns across the entire funnel. The platform supports cookieless marketing strategies, helping organizations discover and engage audiences without third-party cookies. Real-time streaming capabilities accelerate data onboarding and insight generation for faster time to market. Advanced data governance tools help organizations manage consent, enforce policies, and maintain compliance. Real-Time CDP also offers specialized solutions like Collaboration and Connections to expand advertising partnerships and streamline data distribution. Seamless integration with Adobe Journey Optimizer and Customer Journey Analytics enhances personalization and performance measurement. Industry recognition from leading analysts reinforces its leadership position in the CDP space. By delivering actionable profiles ready for activation anywhere, Adobe Real-Time CDP empowers brands to create meaningful, data-driven customer experiences.
Description
Utilize high-performance ETL for data ingestion, whether through mass ingestion or change data capture methods. Seamlessly integrate data across any cloud environment using ETL, ELT, Spark, or a fully managed serverless solution. Connect and unify applications, regardless of whether they are on-premises or part of a SaaS model. Achieve data processing speeds of up to 72 times faster, handling petabytes of data within your cloud infrastructure. Discover how Informatica’s Cloud Data Integration empowers you to rapidly create high-performance data pipelines tailored to diverse integration requirements. Effectively ingest databases, files, and real-time streaming data to enable instantaneous data replication and analytics. Facilitate real-time app and data integration through intelligent business processes that connect both cloud and on-premises sources. Effortlessly integrate message-driven systems, event queues, and topics while supporting leading tools in the industry. Connect to numerous applications and any API, enabling real-time integration through APIs, messaging, and pub/sub frameworks—without the need for coding. This comprehensive approach allows businesses to maximize their data potential and improve operational efficiency significantly.
API Access
Has API
API Access
Has API
Integrations
Adobe Analytics
Adobe Campaign
Adobe Customer Journey Analytics
Adobe Experience Cloud
Amazon Kinesis
Azure Blob Storage
Azure Data Lake Storage
Azure Files
Braze
DataOps.live
Integrations
Adobe Analytics
Adobe Campaign
Adobe Customer Journey Analytics
Adobe Experience Cloud
Amazon Kinesis
Azure Blob Storage
Azure Data Lake Storage
Azure Files
Braze
DataOps.live
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Adobe
Founded
1982
Country
United States
Website
business.adobe.com/products/real-time-customer-data-platform/rtcdp.html
Vendor Details
Company Name
Informatica
Country
United States
Website
www.informatica.com/products/cloud-integration/cloud-data-integration-c.html
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Product Features
Integration
Dashboard
ETL - Extract / Transform / Load
Metadata Management
Multiple Data Sources
Web Services
iPaaS
AI / Machine Learning
Cloud Data Integration
Dashboard
Data Quality Control
Data Security
Drag & Drop
Embedded iPaaS
Integration Management
Pre-Built Connectors
White Label
Workflow Management