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Description
AdButler is an API-first ad server and retail media platform built for teams that need to launch revenue programs fast without hiring an ad-tech army. Serve and measure ads across web, apps, video/CTV (VAST/VPAID), DOOH, and email newsletters from one platform. Our global edge network delivers sub-100ms latency at scale, with precise targeting (geo, device, time, contextual, first-party data), frequency capping, pacing, and creative optimization.
Developers get clean REST APIs, SDKs, webhooks, and server-to-server options so you can integrate AdButler into your stack—whether you’re powering a publisher CMS, a marketplace, a SaaS platform, or a retail media network. Business users get a white-label self-serve portal, order and line item management, trafficking tools, and real-time reporting your finance team will actually trust.
Use cases we enable: direct-sold campaigns alongside third-party demand; retail media sponsored placements and on-site display; newsletter monetization with first-party identity; unified ad ops for digital signage/DOOH; and video monetization across web and OTT. Privacy is built-in (GDPR/CCPA), and our team offers custom engineering when you need something bespoke.
Backed by 25+ years in ad tech and trusted by 10,000+ customers, AdButler pairs modern infrastructure with “real human” support. Pricing starts at $179/month for 1M requests. Try the platform free or book a demo to see how quickly you can ship your next ad product.
Description
Facilitating partnerships between retailers and brands to enhance customer value is essential in today's market. Through solutions that encompass omnichannel personalization, retail media, and data monetization, companies in the grocery, drug, and specialty sectors can thrive alongside their brand partners. The platform offers self-service customer analytics and targeted outreach, utilizing the power of automated data science. With AI-driven marketing interactions, businesses can engage with customers on a one-to-one basis across various channels effectively. Additionally, the platform provides seamless brand collaboration opportunities, allowing for monetization of data and media assets. By harnessing AI, NIQ Activate's retail media solution empowers retailers to improve their profit margins by streamlining the setup of their retail media network, featuring comprehensive data management, automated activation, and robust measurement & attribution capabilities. Furthermore, NIQ Activate equips retailers and brands to identify potential risks and seize opportunities for their promotional offers and advertisements proactively. By leveraging NIQ Activate's advanced predictive audience-building features, businesses can craft hyper-targeted advertisements that align closely with customer preferences while fulfilling brand objectives, ensuring a more effective marketing approach. This strategic integration ultimately leads to a more dynamic retail environment where collaboration flourishes.
API Access
Has API
API Access
Has API
Integrations
ActiveCampaign
Android
Apple iOS
DV Publisher Suite
Google Ad Manager
HubSpot CRM
JSON
JW Player
Mailchimp
Microsoft 365
Integrations
ActiveCampaign
Android
Apple iOS
DV Publisher Suite
Google Ad Manager
HubSpot CRM
JSON
JW Player
Mailchimp
Microsoft 365
Pricing Details
Starts at $179/month
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Sparklit Networks
Founded
1996
Country
United States
Website
www.adbutler.com/
Vendor Details
Company Name
NIQ Activate
Founded
2014
Country
United States
Website
niqactivate.com
Product Features
Ad Server
A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving
Marketing Automation
A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
