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Description

Unlock the full potential of your brand. By utilizing our advanced data science techniques and predictive analytics on an unmatched dataset, we connect with customers at every stage of their buying journey, ensuring you can reach shoppers with exactly what they desire. With insights derived from nearly half of American households, we gain a profound understanding of consumer behavior and purchasing patterns, both online and in physical stores. Our expertise helps you identify the connections that drive purchasing decisions and foster brand loyalty throughout the customer journey. We offer solutions tailored to every phase of your shoppers' experience, establishing a continuous cycle of consumer engagement that enhances accuracy and maximizes your return on investment. Take advantage of our innovative analytics platform, 84.51° Stratum, along with bespoke research and analytical services to gain insights into the shopping journey. Our deep industry knowledge and customer intelligence equip our clients to formulate thorough and effective strategies, ensuring sustained growth and success in a competitive market. By embracing our approach, you can transform the way your brand interacts with consumers, creating lasting impacts.

Description

NielsenIQ SmartStore provides valuable insights into shopper behavior that enable effective in-store product merchandising, enhance your influence with retailers, and keep you ahead of evolving shopper preferences. It allows you to replicate any in-store shopping scenario in a virtual setting. By utilizing a remote testing system, you can uncover the reasons behind purchasing decisions, equipping you with the necessary data to optimize aisles, departments, shelves, and overall store layouts to boost performance. Experience a revolutionary virtual shopping platform that significantly enhances research in the CPG and FMCG sectors. SmartStore facilitates the creation of highly realistic and engaging three-dimensional, 360-degree store simulations. Additionally, you can leverage immersive testing capabilities that keep you distinct from competitors, ensuring no disruption occurs on the shelf, all backed by solid data to support your strategic recommendations. This comprehensive approach not only empowers brands but also transforms the way retailers engage with their customers in a meaningful way.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

84.51°

Founded

2015

Country

United States

Website

www.8451.com

Vendor Details

Company Name

NielsenIQ

Country

United States

Website

nielseniq.com/global/en/solutions/smart-store/

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